Online Shopping Replaces Sales People

During the Great Recession, nearly 1 in 12 people working in sales in America lost their job, accelerating a trend that had begun long before. In 1995, for example, 2.08 people were employed in “sales and related” occupations for every $1 million of real GDP generated that year. By 2002 (the last year for which consistent data are available), that number had fallen to 1.79, a decline of nearly 14 percent.

 Media-User Typology (MUT) Identifies Five Types of Social...

User typesFrequency of useVariety of useTypical activityTypical platformStudiesOther labels (1) Non-users No use No use No All Largest of all user types Non-Internet users, Off the net, Inactives, Non-users, Non-users, Anxiety, (2) Sporadics Low use Low variety No particular activity, low interest, newcomers All Found in 20 studies Followers, Sporadics, Laggards, Confused and Adverse, Followers, Indifferents, Indifferent, Media Lite, Average users, Inexperienced experimenters, Risk-averse dou...